What Is This “Net10 Msg: your phone’s browser requires an update…” Message About?

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I received this text message from Net10 Wireless on my iPhone 5…

“NET10 Msg: Your phone’s browser requires an update. Click the link to update. http://m.tracfone.com/sid?mdn=1234567890”.

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Many Net10 and Straight Talk customers are wary of software updates which many affect their internet or MMS service. I decided I’d click on the link and see what would happen. The link opened a mobile optimized web page in Safari. It did not update my browser or anything else on my iPhone.

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I wasn’t too worried. Net10 can’t update your browser, Safari, on your iPhone. Safari can only be updated by Apple as part of an iOS software update. Apple can’t even update Safari through the App Store.

If you are using an Android phone, I wouldn’t worry either. This link isn’t going to update anything on your phone.

So what the heck is this message about? I think Net10 set up this mobile web search page as part of a marketing and promotion campaign and are hoping customers will use it. I didn’t find the web page useful or compelling, but that doesn’t mean the idea is bad, just the implementation.

I have noticed a lot of increased marketing and promotional activity from Net10 recently. They ran a Holiday Home promotion, you could create a holiday card for friends and family. They have Trac N Save promotion offering shopping deals and discounts. Finally, Net10 Now, a promotion to advertise their new tiered smartphone plans with lower prices or more service.

Do you use Net10 or Straight Talk and this message too? Leave a comment and let me know.

321 Comments

  1. Marie | | Reply

    I get this every few months. I think the same thing as you after repeated attempts to find a place to update the browser. It’s gotta be a marketing thing. When I check my phone for updates, it tells me none available, and I check to see the last update, it says, not updated. That makes no se se to me either. Oh well, I have service and the phone works so I’m good. Thanks for easing my mind.

  2. Jeanine | | Reply

    I have received the same text about my browser. I’ve asked the guy’s were I get my service they replied “Nothing”.then why do I get get it? It needs to stop.

  3. josh | | Reply

    I get tbis message all the time I just wo.dered if it would help net 10 caause I love being in comtroll of my own bill I use pay as u go & love net10 an if will help them stay in buss. Im all for it ,but if it will help me speed things up on this duruable as heck old lg l45c

    • Bob Thompson | | Reply

      just ignore the message. Net10 will be fine

  4. David | | Reply

    So where is this fabled TracFone-for-LG browser update?

  5. Joe C. Hardman | | Reply

    Thank yall. I was also hesitant to click the link. I simply deleted it after the input.

  6. Heather Davis | | Reply

    When I hit the link, it took me to the net ten homepage…..I have net ten….I have access to the homepage…not sure where they think this marketing technique is going to get them with a current customer tho….kind of a waste of time…

      • Nathan McDonald | | Reply

        Step 1: Confuse and mislead customers
        Step 2: ???
        Step 3: Profit

        • HanLikeAMF | | Reply

          +100 Nathan

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